Hunter McIntyre — 3x HYROX World Champion · 6x OCR World Champion
Built the era.Bigger than the format.
The most recognizable force in hybrid fitness — world champion, record-setter, and founder of HAOS, BLDR, and Cresthooch 127. The titles are the credential. The performance system is the product.
01 — The Record
Credentials aren't the story.They're the receipts.
Six OCR world titles. Two Tough Mudder X crowns. The Sheriff era begins.
Three straight wins across three seasons of Steve Austin's Broken Skull Challenge. Undefeated on national television.
CrossFit Games competitor. CBS's Million Dollar Mile 'Defender.'
First HYROX world title. Sets a Murph record. A new category has a face.
Back-to-back world titles. Then the 53:22 world record in Stockholm.
Founds an ecosystem: HAOS scales, BLDR ships, and Cresthooch 127 sends 10 teams into the San Bernardinos. Two finish.
World Championship doubles silver in Stockholm with Jake Williamson — 49:32 — alongside fifth in the singles, in one of the deepest fields HYROX has staged.
02 — Beyond the Format
HYROX is something he wins.It's not what he is.
Hunter spent over a decade testing what actually works under extreme physical and mental load — across obstacle racing, hybrid racing, three undefeated seasons on national television, and 127-mile mountain problems of his own invention.
That body of work made him the authority in a category bigger than any one start line: hybrid performance — the refusal to choose between strength and endurance.
Mental toughness is a skill, not a trait. He trains it, teaches it, and proves it in public — loudly.
World titles and records, earned in public.
A performance methodology anyone can train inside.
A personality loud enough to move a culture.
03 — The Ecosystem
Three doors into the system.
Hunter doesn't endorse a performance ecosystem. He owns one — built piece by piece, in the order an athlete actually needs it.
04 — Speaking & Media
An expert who fills the room.Not a highlight reel with a mic.
Keynotes, panels, broadcast, and brand campaigns — built on a decade of competing, coaching, and company-building at the edge of human output.
Mental toughness is a skill
Not a personality trait. How it's trained, tested, and transferred — from world finals to boardrooms.
The hybrid era
Why the strength-vs-endurance divide is dead, and what that means for products, programming, and brands.
Suffering as strategy
What a decade of professional discomfort teaches about pressure, preparation, and performing when it counts.
Athlete to ecosystem
Building HAOS, BLDR, and Cresthooch 127 — turning credibility into companies without renting your name out.
Hunter works with a small number of global performance brands — publicly announced partners include PUMA and Amazfit. Education-led campaigns, product input, events, and broadcast-grade representation. Inquiries go through management.
05 — The Sheriff
Loud on purpose.Precise underneath.
I wasn't built in a lab. I got kicked out of schools, shipped to rehab at seventeen, and swung an axe in Montana before I ever touched a start line. Then I found out suffering was a skill — and I was gifted.
What followed is on the record — world titles, a world record, an undefeated run on national television, and three companies built from what the work taught me.
The loud part gets your attention. The method keeps it. That's the whole trick.
06 — Get In Touch
Put him on a stage.Or a start line.Or a strategy.
Prefer email? Reach us at info@huntermcintyre.com.
Inside the work.
Training intel, race debriefs, ecosystem drops — and 14 days inside the HAOS athlete app, free, when you join. No spam. No motivation posters.